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- Kelly Wollman

- Nov 5, 2025
- 1 min read
Updated: Nov 10, 2025
Before colors, logos, or fonts — it starts with curiosity.
Every brand story begins with a conversation. I want to know what lights you up, who you serve, and how you want people to feel. Then comes the Pinterest board - a visual brainstorm that becomes the soul of the brand. From there, ideas start connecting, shapes take form, and we move from thought to design.
It’s always my favorite part - when inspiration meets direction.




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